MyCityWay is the technology partner for global brands seeking to thrive in today’s mobile-first world.
Our platform is used to create new highly engaging, personalized mobile experiences and to optimize brands’ existing mobile strategies to achieve core business objectives and increase the return on marketing investments.
Marketers leverage our platform to forge long-term personal and profitable relationships with their always-on customers. With our suite of cloud-based tools, brands deliver contextually-relevant, real-time and hyper-targeted content, advertiser messages and functionality that increase retention, loyalty and monetization. The MyCityWay platform delivers personalized experiences across all digital touchpoints, including smartphones, tablets, connected cars, connected TV, airplane seatbacks and touchscreen kiosks.
In today’s multi-screen society, brands need to optimize every touchpoint and create the highly-personalized connections that consumers have come to demand. We’ve created the secret sauce.
Motivated by the paucity of mobile apps designed to better everyday city life, MyCityWay Co-Founders developed the idea to create a single interface that would bring together all dimensions of urban mobility.
After a mere 40 days, MyCityWay launched its local search and discovery app at the inaugural NYC Big Apps competition hosted by Mayor Michael Bloomberg and the City of New York. The company won three awards, including People's Choice and Investor's Choice, and the Co-Founders set off to create the ultimate mobile platform to guide residents and visitors through their daily experiences in cities across the world, which today is used by millions of consumers in over 100 cities.
Soon after the competition, BMWi Ventures (a Venture Capital Company founded by BMW Group) selected MyCityWay as a partner for innovation in the area of Mobility Services, which included a strategic investment that enabled MyCityWay to quickly expand into a true multi-national company.
Leveraging years of deep insights into consumer behavior gained through our suite of mobile apps, MyCityWay launched an enterprise platform to help brands create more meaningful and successful mobile platforms. Today, the company works with some of the world’s largest brands to deliver unique mobile solutions, highly targeted engagement and monetization on mobile.
We benefit from the guidance, support and financial backing of some of the tech industry's most revered players.
Puneet started programing when he was nine and has been hooked since. Before co-founding MyCityWay, he held many technology executive positions where he built situationally-aware, self-learning technology that ran businesses or helped people make real-time decisions – in everything from trading platforms to supply chains. Most recently, as SVP of technology strategy and architecture for Citi Capital Markets, Puneet pioneered significant firsts in large-scale cloud-based CRM, and mobile interfaces for wealth management systems. Earlier, Puneet led the introduction of Service-Oriented Architecture (SOA) and complex event correlation for equity trading as VP of technology for capital markets at Merrill Lynch. He has also held leadership positions at JP Morgan, Johnson Controls and IBM TJ Watson Center.
Business Insider magazine named Puneet to "The Silicon Alley 100: New York's Coolest Tech People In 2010" and "35 Up-And-Coming Entrepreneurs You Need To Meet". In his spare time, he rides and works on his vintage motorcycle, mixes music, studies minimalist industrial design and volunteers for two non-profits.
|Master the Mobile Market|
|Strategic Planning Innovation Summit.|
|Make Way for the Cloud Connected Car|
|The New and Improved Search Marketing: Going Social and Real-Time, For Real.|
|Online Marketing Strategies for Travel 2013: The Americas & Caribbean|
|The Age of Participation: New Norms of Social Engagement|
|Solving Complex Data Needs|
|Drive Real Customer Engagement and ROI with your Mobile Campaigns|
|Content and Apps for Automotive|
|GeoWeb Spring Summit 2012|
|Mashable's Global Innovation Series 2012|
|NYC BigApps 3.0 Awards Ceremony 2012|
|MediaBistro's Media App Summit 2012|
|Intelligent Local Search 2012 Conference||Intelligent Local Search 2012 Conference|
|Talk NYC Tech Madison Avenue Series 201|
|Fund times for tech biz|
|35 Up-And-Coming Entrepreneurs You Need To Meet|
Sonpreet has extensive experience in technology architecture, new media and in leading teams that develop large-scale, real-time systems. She began her career as a Scientist at IBM's TJ Watson Center where she worked to define the first-ever standard integration interface within automated order processing. She has also worked on Wall Street as a Vice President of Technology for Bank of America Merrill Lynch where she built innovative technology for integration and risk solutions.
Sonpreet is the co-author of WebSphere for z/OS V6 Connectivity Handbook, a technical book for IBM Redbooks. Business Insider magazine has named Sonpreet to "The Silicon Alley 100: New York's Coolest Tech People In 2010" and "35 Up-And-Coming Entrepreneurs You Need To Meet".
Sonpreet speaks five languages, has taught yoga and is an aspiring Ayurvedic chef.
|Breaking the Mould in Mobile 2013|
|NYC Generation Tech|
|Annual Women's Conference, Hosted by Ladies America|
Big Data Innovation Summit
|Driving Business Success Through Big Data Science|
|NYC Generation Tech|
|NYTECH Best Practices in Product Management|
|2012 MobileGov Training|
|E tail Boston 2012|
|Business Insider Magazine "The Silicon Alley 100: New York's Coolest Tech People In 2010|
|Business Insider Magazine "35 Up-And-Coming Entrepreneurs You Need To Meet|
Steve spearheads the company’s efforts to forge dynamic partnerships with global brands across multiple industries. Prior to joining MyCityWay, Steve was head of sales and marketing for Zagat Survey. In his 10+ years at Zagat, Steve developed new, creative, integrated marketing programs for global corporations featuring multiple Zagat assets, such as brand and content licensing, mobile and web marketing, in-car navigation systems, events and custom content development. He started his career at IDT Telecom, where he held multiple positions, including Director, Public Relations, Associate Publisher and Editor in Chief. He earned a Bachelor of Science from Syracuse University. Read More
Emily is the Director of Marketing and Communication at MyCityWay. Previously, was an Account Supervisor at kwittken+ company,a kbs+ partner company and a member of the MDC Partners Network, where she worked with corporate and consumer accounts across multiple industries including healthcare, technology, retail and education. Prior to kwittken + company, Emily worked at Obviouslee Marketing, where she supported a variety of hospitality and technology clients, and played an integral role in establishing the public relations department at the I'On Club in Mt. Pleasant, South Carolina. Emily holds a Bachelor of Arts degree in corporate communications from the College of Charleston. Read More
Having worked with multiple Wall-Street companies, Big Software Houses and Startups to build mission-critical applications, Shobhit is now the resident technology expert who today is still passionate for learning new technologies and experimenting with project execution methodology. Prior to joining MyCItyWay, Shobhit worked as a technologist for Tata Consultancy Services, Bank of America Merrill Lynch, Deutsche Bank and Royal Bank of Scotland primarily focused on Business Process Management and Service Oriented Architecture. He received a Bachelor of Technology in Computer Science from NIT Allahabad, India Read More
Since joining as Art Director two years ago, Bojan has led all creative direction and branding for MyCityWay, including the design of mobile apps and interfaces, websites and portals. He has worked in design for the mobile-social-local space for more than three years.Bojan has practiced fine arts for more than eight years on an academic and corporate level including at Christies Inc. as well as many private galleries and museums. A multidisciplinary artist by practice, he studied under some of the most recognized artists domestically and internationally while receiving a Masters of Fine Arts from Parsons, The New School of Design. Read More
TW is a UI/UX specialist who strives to continually refine our products and make them the best out there. He spent years in the digital media industry and was looking for something bigger and more inspiring when he met our MCW founders. He loves developing smart, cutting edge products that are comprehensive and boast a level of humanness. His goal here is to create services that markedly improve the everyday lives of our millions of users. In bettering our products, we better the user experience, and in bettering the user experience the happier TW! Nice little circle, no? Read More
A veteran in the digital space since the mid-90's, Chris has been managing projects, programs and operations for companies like Shopping.com (an ebay company), Scholastic and most recently Starwood Hotels & Resorts. When he's not creating solutions and applying tactics for MyCityWay, you can find him playing or coaching whatever sport is in season, or fixing something for home, a car or even tonight's dinner. Chris also makes time to lead volunteer work in his local community and town youth organizations. Read More