NEWSROOM
NASDAQ The New York Times AppyAwards Business Insider Forbes msn Today TechCrunch THE WALL STREET JOURNAL THE HUFFINGTON POST ADWEEK Mashable Fox News NASDAQ AlwaysOn Newspaper Awards

5 Must-Download Apps Before Visiting Disney World, Universal Studios And More

The USA Today Travel Experience Las Vegas app, powered by MyCityWay, is included as one of the top five apps that everyone should download before their next big vacation.

Read More +
logo-basic

4 Ways Brands Can Be Mobile Heroes

BY PUNEET MEHTA

MyCityWay CEO Puneet Mehta outlines four rules brands must follow to be the heroes of consumers’ mobile moments.

Read More +
MediaPost

The Marketing Funnel: An Obituary

BY PUNEET MEHTA

The marketing funnel, which has guided marketing strategies for generations, is no longer relevant in our mobile-first world. MyCityWay CEO Puneet Mehta outlines the new strategies that must guide brand/consumer interaction.

Read More +
business

Sonpreet Bhatia: The Root of Innovation: Science Education

Sonpreet Bhatia

BY SONPREET BHATIA

Co-Founder and CTO Sonpreet Bhatia writes on how increased — and smarter — investment in STEM education programs is a path we must rally around to drive the innovation economy.

Read More +
logo

Here’s how the future of travel looks, powered by mobile & beacons

BY PUNEET MEHTA

Every aspect of the traveler’s journey will benefit from automating procedures, personalizing every experience and predicting issues – and beacons and mobile are set to fuel this change.

Read More +
VB_twitter

The Sixth Sense That Will Change Customer Experiences Forever

BY PUNEET MEHTA

Today’s “personalized” customer experiences are based on surface [shallow] level data -- what someone has bought in the past; their gender or family situation; their hometown.

Read More +
MediaPost

Ad Data Scientists Weigh In on Facebook Research Controversy

"For the advancement of science, we need to run more of such experiments but it has to be done in a controlled fashion -- in a way that does not prove harmful to anybody participating.

Read More +
enterpreneur

8 Ways The Internet Of Things Will Change Everyday Life

Bigger than the Industrial Revolution—this is how some analysts talk about the budding Internet of Things and the innovation that will come as a result.

Read More +
enterpreneur

Why the Future of Retail Will Blow Your Mind

BY PUNEET MEHTA

As overhead costs stay high, brick-and-mortar retailers will adopt mobile-first approaches that leverage beacons, augmented reality and cross-channel customer profiling to bridge shoppers’ online and offline worlds.

Read More +
enterpreneur

9 Ways Retail Will Radically Change In The Near Future

BY PUNEET MEHTA

After years of showrooming and online retail commanding more attention, along with emerging technology like iBeacons and immersive personalized mobile experiences, the data-driven shopping experience is set to land inside brick-and-mortar stores.

Read More +
businessinsider

The VCs Who Invest In Startups With Female Founders

IA Ventures is recognized as a firm that invests in startups with female founders, including MyCityWay.

Read More +
businessinsider

Connect With Customers by Leveraging Smartphone Sensors

BY PUNEET MEHTA

MyCityWay CEO Puneet Mehta looks at ways marketers can leverage the growing number of smartphone sensors to power great mobile relationships.

Read More +
enterpreneur

The Traits of an Ideal Startup Employee

Sonpreet Bhatia weighs in on the traits of an ideal startup employee in the Wall Street Journal.

Read More +
Wall Street Journal

8 Ways the 'Internet of Things' Will Impact Your Everyday Life

BY PUNEET MEHTA

From scheduling oil changes to monitoring you baby's health, new sensors will make your life easier in the next few years. Puneet Mehta provides eight ways the Internet of Things will change our everyday lives.

Read More +
enterpreneur

12 Content Marketing PredictionsThat Are Bound to Happen

Puneet Mehta gives his outlook on the Apple iBeacon and pays special attention to ways brands, and their marketers, can leverage this new technology to reach consumers in new ways.

Read More +
business

Mobile Insights

Puneet Mehta gives his outlook on the Apple iBeacon and pays special attention to ways brands, and their marketers, can leverage this new technology to reach consumers in new ways.

Read More +
business

11 Travel Apps That Will Make Your Life Easier

Citing MyCityWay Now's collection of city guides that include categories like dining, public transit, pharmacies, weather and local news, the app is named to the list of the top travel apps.

Read More +
homepag

The 5 Biggest Mobility Trends of 2014

BY PUNEET MEHTA

MyCityWay's Puneet Mehta outlines the five biggest trends that will shape the customer experience in 2014.

Read More +

8 Ways Retailers Should Target Smartphone Users

BY PUNEET MEHTA

MyCityWay's Puneet Mehta outlines eight ways retailers should be segmenting their customers on mobile to drive engagement and revenue.

Read More +
enterpreneur

Top 10 business travel apps of 2013

MyCityWay Now is named as one of the top business travel apps of 2013.

Read More +
tandt

The Great Divide: Five Industries Where Mobile Doesn't Meet Our Expectations

BY PUNEET MEHTA

While some industries have embraced mobile innovation, there is still a large gap between what we expect and what is available in many others. Puneet Mehta looks at the five industries where the gap is the widest.

Read More +
technology

2014 Resolutions from Startup Founders

MyCityWay CEO Puneet Mehta provides his 2014 resolutions.

Read More +
TheWallStreetJournal

The Guiding iBeacon: Helping Brands Navigate Customer Relationships

BY PUNEET MEHTA

More than a flash in the pan, iBeacons have the potential to reshape customer interaction in an always-connected world.

Read More +
gigaom

Giving Up On Mobile? You’re Not Alone What Brands Can Learn From Uber

BY PUNEET MEHTA

MyCityWay CEO Puneet Mehta discusses five characteristics of Uber that marketers should apply to branded apps.

Read More +
adotas

MyCityWay Partners With USA TODAY To Launch Vegas-Themed App

MyCityWay has partnered with USA TODAY Travel Media Group to launch the Experience Las Vegas app which features travel planning tools and information, photos, and “best-of” recommendations to help travelers create a custom Las Vegas experience.

Read More +
adotas

Security Firm AVG Launches First Service To Block Mobile Location Tracking

According to Puneet Mehta, MyCityWay CEO, more and more stores will adopt iBeacon technology [next year].

Read More +
Security Firm AVG Launches First Service To Block Mobile Location Tracking

USA TODAY Travel Media Group Expands Mobile Presence With Experience Las Vegas and AutoPilot Apps

USA TODAY Travel Media Group has launched the Experience Las Vegas app in partnership with MyCityWay. The app features travel planning tools and information, photos, and best-of recommendations to help travelers create a custom Las Vegas experience.

Read More +
USA TODAY Travel Media Group Expands Mobile Presence With Experience Las Vegas and AutoPilot Apps Image Map

BMW has high hopes for i3

BMW is bullish on the market potential for the i3, its battery-powered compact hatchback that is the first model from its new low-emissions i subbrand. MyCityWay is one of the dedicated apps which helps drivers plan and access route guidance for intermodal city trips.

Read More +
BMW has high hopes for i3

8 Helpful Apps for Black Friday Shoppers

One of the keys to making the most of Black Friday is being able to navigate from store to store to score as many deals as possible. MyCityWay Now helps shoppers in major metropolitan cities plan out their route and avoid any potential traffic jams or hang-ups that could cost precious time.

Read More +
8 Helpful Apps for Black Friday Shoppers

Macy’s exec underpins navigation, in-store scanning for holiday marketing success

Macy’s has worked with MyCityWay to mobilize the famous Macy’s Thanksgiving Day Parade.

Read More +
Macy’s exec underpins navigation, in-store scanning for holiday marketing success

Fast-Forward

The 2013 BMW EuroStyle Tour races from Lisbon to London loaded with intriguing new inventions and nifty thinking, including from MyCityWay's Puneet Mehta

Read More +
Fast-Forward

5 Best Business Travel Apps Of 2013

MyCityWay Now is featured as one of five apps worthy of a business traveler's attention.

Read More +
5 Best Business Travel Apps Of 2013

The Power of Mobile Technology: A Q&A with MyCityWay’s Steve Rowe

MyCityWay CRO Steve Rowe shares his insights about the critical importance of creating partnerships and the impact of mobile technology on small businesses.

Read More +
Bofa Small Business Community

9 apps every business traveler needs now

MyCityWay Now is an app that every business traveler needs to get around, and save time and money. The app gives business travelers a 360-degree view of a city including local news, weather, live traffic camera feeds, up-to-the-minute transit updates, parking and more.

Read More +
CNN Money

Make Way for the Real Smart Car

BY PUNEET MEHTA

Imagine a world your car finds out that you had a stressful day and plays uplifting music or prepares you for a challenging day by finding a pep talk. While all of the rage is around self-driving cars as the next step of evolution for automotive, there is an intermediate, often overlooked, step that will delight us all.

Read More +
technology

BMW i8 Plug-in Hybrid Sports Car Priced at $135,925 For U.S. Market

Owners of the BMW i8 , a plug-in hybrid 2+2 sports car, will be enrolled in BMW’s 360º ELECTRIC program, which includes access to MyCityWay.

Read More +
PluginCars

6 Strategies for Patching Up Patch

BY PUNEET MEHTA

Patch has to plant seedlings for mid- and long-term benefits that the company can reap 6-12 months from now. MyCityWay CEO Puneet Mehta provides six approaches that Patch can take to patch itself up.

Read More +
VentureBeat

The Washington AmazonPost: How Jeff Bezos Will Reinvent Legacy News Media

BY PUNEET MEHTA

MyCityWay's Puneet Mehta predicts that Jeff Bezos will lead the media world to a new synthesis, combining the best of legacy and digital media.

Read More +
VentureBeat

MyCityWay launches agent-branded consumer app

MyCityWay has released a customizable consumer-facing mobile app for real estate brokers and agents with a backend dashboard that helps them manage leads and info within the app. The branded app, available in iOS and Android versions and designed for consumers to use to find neighborhood-specific info based on their current location with data MyCityWay culls, features a home screen of tiles that agents can populate with information agents choose.

Read More +
The Technoverse Blog

5 Tools Businesses Can Use for Predictive Analytics

MyCityWay is recognized as a predictive analytics platform that businesses can leverage to predict how their customers, and potential customers, will react to certain promotions and where they’re likely to drop out of the purchase funnel.

Read More +
The Technoverse Blog

A Tale of Two Cities

The BMW South Africa Eurostyle Tour met with 50 vibrant and visionary entrepreneurs, including Puneet Mehta, MyCityWay Co-Founder and CEO. MyCityWay creates the ultimate search and discovery via a single interface, which brings together all the dimensions of urban mobility.

Read More +
Eurostyle Tour

Predicting is the new black: The latest trend in marketing

BY PUNEET MEHTA

Everywhere we look, the concept of “predictive analytics” is taking hold and is now becoming the most powerful tool in marketers’ increasingly sophisticated toolboxes. While the idea of predicting customers’ behavior may seem like something out of the Jetsons-era, it is very much a reality today and is dramatically shaping the way marketers engage with their customers.

Read More +
VentureBeat

How ‘Little Data’ Will Unleash an Army of Jason Bournes

BY PUNEET MEHTA

Grounded in ever-sophisticated predictive analytics, the data-world that we all live in is quickly evolving and will soon automatically take action on our behalf, interacting with our physical world, offering options and opportunities you want, foreseeing what you don’t even know you want, all without having to ask.

Read More +
WIRED

MyCityWay: Context is King!

MyCityWay’s CEO and cofounder Puneet Mehta discusses how the connected car platform will have to evolve differently than its smartphone cousin. According to Mehta, the goal is “a cross-functional experience that is consumer focused” for MyCityWay’s auto as well as smartphone initiatives.

Read More +
The Technoverse Blog

My Co-Founder is My Other Half

Sonpreet Bhatia

BY SONPREET BHATIA

To be a successful couple and founding team, you need to create a clear division of work and have complementary, not competing, responsibilities. Like with any founding team, you must remember to motivate and inspire, give and take, and never stop dreaming.

Read More +
Wall Street Journal

Track Your Growth Rate Meticulously

Sonpreet Bhatia

BY SONPREET BHATIA

A successful startup identifies a gap in the marketplace and fills it with a new service or product. But a scalable startup goes even further by distributing its offering to the masses and achieving continuous, sustained growth.

Read More +
Wall Street Journal

The Quick Interaction Pitch

BY PUNEET MEHTA

Whether you have the ear of an investor, a member of the media or a potential client or customer, as an entrepreneur, you need to get your pitch out succinctly. Addressing every detail to fine-tune your pitch and style is a must do, but delivering a canned pitch to everyone is highly unadvisable.

Read More +
Wall Street Journal

MyCityWay Selected by AlwaysOn as an AlwaysOn Global 250 Winner

MyCityWay has been selected as an AlwaysOn Global 250 winner, recognized for its game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players in the Global Silicon Valley.

Read More +
DailyPolitical

Who's Who of the #WSJSOTY Startups!

The 24 businesses vying for the title of WSJ Startup of the Year are working to influence everything from taste buds to sight-seeing experiences. In the tech world, MyCityWay provides personalized apps to help both residents and tourists find their way around.

Read More +
Wall Street Journal

My So Called Connected Life

BY PUNEET MEHTA

A huge brand engagement and loyalty-building opportunity is being missed with one-time, limited or everyday-use devices by having apps available only on one or two endpoints. It will be critical for brands to develop omni-channel strategies so that the transition between screens is seamless and fluid. There are three things that must be considered when developing an omni-channel app strategy.

Read More +
WIRED Innovation Insights

Announcing the Winners of the Fourth Annual NYC BigApps Competition

Mayor Bloomberg announced the winners of NYC BigApps 2013, the fourth annual competition for software developers and members of the public to create web or mobile applications using public, private or crowdsourced data. MyCityWay received the first investment by the NYC Entrepreneurial Fund.

Read More +
Mike Bloomberg

Ideas on the go for your phone: Three free smartphone applications to improve your life

The easiest way to get to know a new city—or even to find new places to visit right where you are—is the free MyCityWay India app. It’s a local guide which puts together the kind of information you would otherwise get from multiple apps: There’s information on public transport, maps, cafés, bars, restaurants and tourist attractions all on one platform, in over 50 information categories.

Read More +
livemint

New Mobile Apps to Make Your Summer Travels a Breeze

Bringing in the utility of more than 30 different Apps, MyCityWay applies artificial intelligence technologies once reserved for high-powered algorithmic trading to making navigating a city easy, fun and personalized.

Read More +
Travel Writers Magazine

Wall Street Journal Announces 24 Startups Participating in 'WSJ Startup of the Year?

The Wall Street Journal announced the 24 startups chosen to participate in 'WSJ Startup of the Year,' an episodic video documentary. The series matches the 24 startups with global business leaders and influencers, and tracks their progress from startup to success over the course of five months. MyCityWay is one of the participating companies.

Read More +
NASDAQ OMX

Can Apps Create Jobs and Optimize Civic Building?

NYCEDC's Executive Vice President Benjamin Branham cited MyCityWay as a past success story to come from NYC BigApps.

Read More +
Main Street

16 Apps to Help You Get Around Your City

MyCityWay serves as a portable guide to your city, letting you search for restrooms, street eats, Wi-Fi, ATMs, parking and more.

Read More +
Mashable

Mobile Wallets 2.0: What's in your mobile DNA?

BY PUNEET MEHTA

By tapping into mobile wallets as identity carriers, brick and mortar retailers can create a more personalized relationship with each customer, serendipitously bringing relevant conversations, content and offers (not advertising, but offers).

Read More +
VentureBeat

Why Brands Should Stop Mobile Advertising (Until You Ask Yourself 4 Questions)?

BY PUNEET MEHTA

There are four key questions that advertisers need to ask before they advertise on the mobile channel.

Read More +
MediaPost

OLPC XO Tablet final version hands-on (video)

The XO Tablet from One Laptop Per Child, available June 1st, will come pre-loaded with books and apps, including MyCityWay.

Read More +
Engadget

The 15 Coolest Office Spaces in NYC

A stunning view of the Hudson River creates an incredible background for the events held at the MyCityWay office. The employees enjoy unique perks including happy hours, a "Ping Pong Championship of the World" tournament, and an enviable interior design element.

Read More +
Complex City Guide

Startup's app helps engage users during Tribeca Film Fest

One of the more interesting features of the Tribeca Film Festival app that should be a part of every major event is powered in part by MyCityWay. New York City has plenty to explore around the fest and the added "Our City Guide" pinpoints those pesky little necessities like parking, public restrooms, eating spots and trains.

Read More +
L.A. BIZ

Audacious Start-ups by South Asian Founders

MyCityWay is a real time app designed to transform your hand held device into a mega-utility tool for navigating the urban scene.

Read More +
Forbes

NY Daily News Releases City Guide App With MyCityWay: New app lets users customize news, listings

Since launching in December 2009, city guide app developer MyCityWay has been providing users with tools to help them navigate their space, from mass transit reports and news to weather and event listings. Originally conceived as a standalone app, MyCityWay's evolved into a platform that has been used by brands like BMW and the Macy's Thanksgiving Parade. Now, MyCityWay is teaming up with the New York Daily News—its first U.S. publishing partner—on a new app that will integrate the newspaper's expansive local coverage.

Read More +
adweek_1

Want the most New York you can get? Download the state-of-the-art Daily News mobile app to find dining hot spots, traffic cams, an interactive newspaper code reader and the best breaking news

Going out to dinner? The free News app can point you to the nearest subway that will get you there. Need your Knicks fix? Get the latest sports news and scores. Wonder what the stars have in store for you? Read your horoscope in a tap.

Read More +
DN_Press_release

4 ways the iPad has changed travelers' hotel stays

The iPad has revolutionized the way many travelers work and relax in hotels since Apple started selling it three years ago. So, with the device's third birthday in mind, Hotel Check-In asked a variety of travelers and hotel industry workers to identify the top ways that the iPad and tablet computers have changed the lodging experience.

Read More +

Let's Get Personal:The Next Step In The Evolution Of Mobile Target Marketing.

BY PUNEET MEHTA

As marketing evolves,there are five things advertisers need to do to stay relevant.

Read More +

Life After Corporate: Sonpreet Bhatia, Co-Founder and Chief Operating Officer, MyCityWay

I have said this many times, began Sonpreet Bhatia, Co-Founder and COO of MyCityWay. “If you have a vision and are passionate about solving a problem, just start now. There is no better time.

Read More +

Brand Building for a Digital World

Digital allows brands to create a personalized interface to deliver a message at the right time, at the right location. And when you are able to tie the physical world to digital, a brand's message becomes that much more powerful.

Read More +
Royalities logo

12 Apps You'll Use This Weekend

Sure, you live in New York or Chicago or Los Angeles -- but do you really know the city? Sometimes it takes an urban guide to show you the ropes and get you to places you've never been to or heard of. That's where MyCityWay comes in. The app tells you about new restaurants, shops, bars, events, nearby Wi-Fi hotspots, local news and traffic information, making it a perfect companion

Read More +

10 worst cities for driving

New York is known for high front-collision alerts. No kidding. In "10 tips for Driving in Manhattan" posted on the blog at city guide MyCityWay, number four is "Taxi Drivers Don't Care." The blog also warns that despite laws requiring passengers to exit on the street side, "the occasional idiot will swing his door open into traffic."

Read More +

The Age of Participation: New Norms of Social Engagement

BY PUNEET MEHTA

Join Dana Todd, SVP Marketing and Business Development, Performics; Jon Wegman, VP, Planning & Strategy, Performics; Puneet Mehta, Co-Founder and CEO, MyCityWay and Kevin Swanepoel, President, The One Club, for a lively discussion on social engagement in an increasingly connected landscape.

Read More +
Social Media Week

Announcing the 2013 OnMedia 100 Top Private Companies

The seventh annual AlwaysOn OnMedia Top Private Companies list will be announced on Tuesday, February 19, 2013.

Read More +
Announcing the 2013 OnMedia 100 Top Private Companies

Facebook lets users hit the stores with its new 'Card'

"The Facebook Card is a good product that could help the company move beyond the virtual environment where it largely operates today and into the physical world", said Puneet Mehta, CEO of location-based app developer MyCityWay.

EContent

The Future Of Content Is Context

BY PUNEET MEHTA

By Puneet Mehta, CEO, MyCityWay “In the future,” Andy Warhol famously said, “everyone will be famous for 15 minutes.” Well, that future has already come and gone. We now live in the next future -- the one where everyone pays attention for 15 seconds.

Read More +
Online Media Daily

Handling Big Data in the New Year: Using Technology and Optimizing People

Puneet Mehta is co-founder and CEO of MyCityWay, a mobile application powered by BMWi Ventures, based in New York. "Every subject has various sources of information, colored in various shades of opinion, just a mouse-click or finger-swipe away," says Mehta. The core skill needed to manage all of this data, he says, is: "Knowing exactly where to cast your net into this ocean of data, then throwing away much of what you catch and looking only at a small portion to make sense out of it."

Read More +
Econtent

New Year's resolution: Land a job with a startup

BY PUNEET MEHTA

The New Year is upon us, the fiscal cliff has been averted (kind of) and as always, people are resolving to make financial and professional improvements to their lives. To do that, many are targeting the startup world as their next career stop.

Read More +
Pando Daily

Free dining, drinking, exploring apps you're bound to use this weekend

MyCityWay is an urban guide that can unveil the hidden gems of a city's shopping, food and music scenes. Plus it will help you get from point A to point B.

Read More +
Action News

One Laptop per Child Association to Release Three New Products at CES

XO Learning System Debuts at CES XO Major Learning Partners Include Sesame Street, MyCityWay, Common Sense Media and Little Pim VIVITAR, a Sakar Company, is Strategic Partner and First Licensee for XO Tablet in U.S. Market

One Laptop per Child Association (OLPCA), the world-renowned project to provide a modern education to children through a connected computing device, announced today that it will introduce at CES three new products. OLPCA will unveil for the first time the XO Learning System, an Android compatible software suite for child-centric learning, which is available by license to computer manufacturers, governments, NGOs and content providers such as book publishers.

Rachel Haot: My 2013 Prediction, Open Data Will Save Lives

New York City's NYC BigApps Competition has been a pioneer in encouraging developers to build apps and even businesses based on municipal data; today success stories include MyCityWay and Roadify.

Read More +
psfk

Handling Big Data in the New Year: Using Technology and Optimizing People

It is the second skill-statistical programming/analysis-that tends to get the most focus and companies are eager to find competent "data scientists." But, he notes: "There is a well-documented shortage of data scientists and there will continue to be for the near future."

Puneet Mehta is co-founder and CEO of MyCityWay, a mobile application powered by BMWi Ventures, based in New York. "Every subject has various sources of information, colored in various shades of opinion, just a mouse-click or finger-swipe away," says Mehta.

Read More +
EContent